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Global Survey Reveals Mobile Technology Adoption At Risk If Consumer Trust Not Addressed | |
Posted: Wed May 09, 2012 03:08:06 PM | |
SUNNYVALE, CA--(Marketwire - May 9, 2012) - Juniper Networks (NYSE: JNPR) released findings today from its first-annual Trusted Mobility Index, which found the vast majority of people are using mobile technology today that they do not necessarily trust. The global survey of 4,037 mobile device users and IT decision-makers found mobile technology adoption is outpacing confidence. According to the survey, individuals are using more mobile devices, applications, services and networks than ever before and they are accessing critical personal and professional information while "on the go." Despite this growth, consumer trust is uncertain. Just 15 percent of respondents have a great deal of confidence in the security of their mobile devices and services, while the vast majority -- 63 percent -- are at a crossroads and simply do not know if they should trust that their mobile experiences are secure. This lack of consumer confidence puts mobile adoption at risk. The survey found that all it would take is a single security vulnerability -- real or perceived -- for people to change their mobile behaviors or abandon certain mobile services altogether. The majority of people (71 percent) said they would stop using critical services like online banking (78 percent), that they would no longer send private communications (57 percent) and they would stop viewing medical (54 percent) or work-related information (52 percent). According to the survey, mobile security is an important issue that affects everyone -- not just corporations -- and many have a part to play in building more trusted mobile experiences. Additional Key Findings Include: A Complex and Confusing Mobile Landscape
Key Stakeholders in Trust
Supporting Quotes:"The mobile revolution is unleashing massive opportunities, but our research shows we are at a critical turning point. The speed and scale at which mobile innovations can have a positive impact on society will depend on the industry's ability to address new security vulnerabilities before they undermine people's sense of safety. We must act now to protect and preserve trust in mobility." -Nawaf Bitar, senior vice president, Security Business unit, Juniper Networks "Building trust in mobility is just as important as building great networks and powerful applications. Creating a safer, more secure and trusted mobile experience requires a sustained, collective effort by mobile service providers, device manufacturers, software developers, networking companies and security experts. -Dan Hoffman, chief mobile security evangelist, Juniper Networks |